Plan names and tier access updated
Basic is now Starter, Starter is now Growth, and no price changed. Scheduling now starts on Growth, Free gains a focused Insights teaser with explicit bulk-edit limits, and review analytics replaces the former review automation roadmap item.
New names, same prices
Basic is now Starter at $9/mo. Starter is now Growth at $15/mo. Free and Pro keep their names. No price changed.
Scheduling starts on Growth
Scheduling is now included on Growth and Pro, starting at $15/mo. It is not included on Free or Starter.
Free Insights and explicit bulk-edit limits
Free now includes an Insights teaser with a shop health score, fixable-issue count, and 30-day sales snapshot.
Free bulk editing is restricted to 3 jobs per day, up to 100 listings per job. It covers title, description, tags, return policy, and personalization only. Paid plans remain unmetered, subject to fair use, and include every bulk-edit field.
Roadmap change
The former review automation item has been removed from the roadmap. Review analytics replaces it.